The Bright Tone (Brightening)
Bundle
Description
Brighten light colored locks with this power combo that boosts vibrancy and enhances shine. Our Purple Reign toning shampoo nourishes from root to tip, strengthens strands, and refreshes highlights, while our Dreamer repair mask restores hydration and helps to reverse damage. With protective properties to shield from heat, sun, and pollutants, Whatever Wherever then moisturizes and primes hair for styling to leave light hair perfectly protected. Includes: • Purple Reign toning shampoo • Dreamer repairing hair mask • Whatever Wherever leave-in conditioner
Key Benefits
• Highlights color • Counteracts brassy tones • Strengthens and softens hair shaft • Boosts vibrancy and shine
Ingredients
PURPLE REIGN: Water (Aqua), Sodium Lauroyl Methyl Isethionate*, Sodium Cocoyl Isethionate*, PEG-120 Methyl Glucose Dioleate*, Fragrance (Parfum)**, Glycerin*, Decyl Glucoside, Sodium Myristoyl Sarcosinate*, Cocamidopropyl Hydroxysultaine*, Sodium Cocoyl Amino Acids (Apple)*, Glycol Distearate*, Hydrolyzed Quinoa*, Hydrolyzed Adansonia Digitata Seed Protein*, Schinziophyton Rautanenii Kernel Oil*, Oryza Sativa (Rice) Extract*, Dextrin*, Guar Hydroxypropyltrimonium Chloride*, Hydroxypropyl Methylcellulose*, Polyquaternium-10, Benzyl Alcohol/Dehydroacetic Acid/Benzoic Acid/Sorbic Acid, Citric Acid, Ext. Violet 2 (CI 60730) DREAMER: Water (Aqua), Cetearyl Alcohol*, Stearyl Alcohol*, Behentrimonium Chloride*, Stearalkonium Chloride*, Diheptyl Succinate*, Capryloyl Glycerin/Sebacic Acid Copolymer*, Hydrogenated Ethylhexyl Olivate/Hydrogenated Olive Oil Unsaponifiables*, Ricinus Communis (Castor) Seed Oil*, Hydrogenated Castor Oil*, Copernicia Cerifera (Carnauba) Wax*, Crambe Abyssinica Seed Oil*, Xylitylglucoside/Anhydroxylitol/Xylitol*, Hydrolyzed Adansonia Digitata Seed Protein*, Behenyl/Stearyl Aminopropyl Esters*, Lavandula Angustifolia (Lavender) Oil*, Salvia Sclaria (Clary) Oil*, Hydroxyethylcellulose*, Starch Hydroxypropyltrimonium Chloride*, Tetrasodium Glutamate Diacetate*, Benzyl Alcohol/Dehydroacetic Acid/Benzoic Acid/Sorbic Acid, Citric Acid, Fragrance (Parfum)** WHATEVER WHEREVER: Water (Aqua), Propanediol*, Amodimethicone, Cetearyl Alcohol*, Behentrimonium Chloride*, Cetrimonium Chloride, Trideceth-12, Fragrance (Parfum)**, Sodium Benzoate, Maltodextrin*, Hydrolyzed Quinoa*, Potassium Sorbate, Schinziophyton Rautanenii Kernel (Mongongo) Oil*, Citric Acid, Caesalpinia Spinosa Fruit Extract*, Helianthus Annuus (Sunflower) Sprout Extract*, Hydrolyzed Adansinia Digitata (Baobab) Seed Extract*, Linalool, Coumarin, Hexyl Cinnamal *Plant/Natural Origin **Naturally-Derived Fragrance
How to Use
Wet hair and lather 1-3 pumps of Purple Reign in hands, apply from roots to ends, then rinse (use up to 3 times per week). After cleansing, distribute Dreamer generously through hair and leave on for at least 10 minutes before rinsing. Finish by applying Whatever Wherever on damp hair, working through with a comb or fingers.
Allow Purple Reign 2 to 5 minutes to absorb before rinsing as a mild glaze or toner. For enhanced effect, leave Dreamer repair mask in overnight.
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Frequently Asked Questions
Does Purple Reign only work on blonde hair?
Purple Reign works on blondes, silvers, and grays. This 98% natural purple shampoo will refresh highlights and neutralize brassy yellow tones.
Why does Purple Reign have artificial dyes?
The product is formulated with food grade levels of artificial dyes in order to give the product formula its vibrant color.
Do I have to leave Dreamer on overnight?
No. You can leave it in your hair for at least 10 minutes and rinse out.